How a One-Star Review Became a Viral Marketing Sensation with Anton Kinloch

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Join Carl and Riley as they welcome Anton, the owner of Lone Wolf Kingston, a vintage-style cocktail bar in Hudson Valley. Dive into tales of mixology mishaps, shifting cocktail trends, and unique customer experiences, including the saga of the “worst Negroni ever.”

The trio discusses ethical dilemmas in cocktail crafting, the evolving drinking culture, and the art of leaning into negative reviews with humor. Discover the fine line between creativity and authenticity in the bar scene while gaining insight into crafting an unforgettable, genuine drinking experience.

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How a One-Star Review Became a Viral Marketing Sensation with Anton Kinloch
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